We launched Jam Bluetooth speakers with the insight that music had become very solitary–everyone wearing fancy headphones and such–so we wanted to make music social again.

Wherever you have a Jam Bluetooth speaker you potentially have a party…or a huge Jam fight…in Bushwick…that goes viral…

The PR and social that went along with this web video made the launch such a success, Jam sold all their inventory before Christmas.

 

Social Memes…

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Commerce Website…

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And some painted outdoor boards…

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